Features
Landing Page A/B Testing
Create variants from an existing landing page and compare real conversion performance.
Who this is for
Performance marketers, founders, and agencies building campaign-specific landing pages.
Problem
Teams guess which headline, offer, or layout will convert instead of testing quickly.
How Axerto handles it
Generate variants, assign traffic weights, and evaluate leads and conversion rate per variant.
AI-generated variants
Weighted traffic splits
Sticky visitor assignment
Winner promotion workflow
Setup path
1.Create or choose a landing page.
2.Configure the feature in the landing workspace.
3.Publish the page on the default URL or a custom domain.
4.Check analytics and lead delivery after the first test submission.
Proof points
- Built for Google Ads traffic instead of generic website visits.
- Works with Axerto forms, lead records, analytics, and webhooks.
- Can be tested with a generated page before scaling traffic.
FAQ
Who uses Landing Page A/B Testing?
Performance marketers, founders, and agencies building campaign-specific landing pages.
Where do I configure it?
Use the linked documentation and the landing page workspace after signup.
Can I test it before sending paid traffic?
Yes. Publish a test page, submit a test lead, and verify tracking or routing first.
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