Home / Use Cases / SEO Landing Pages
Use Case Updated 2026-05-24

Publish Landing Pages Search Engines Can Understand

Axerto now gives each landing page its own SEO controls: title tag, meta description, canonical URL, robots mode, and custom-domain sitemap inclusion. Use it for organic campaign pages, local service pages, and duplicate-safe paid-ad funnels.

Teams that publish many landing pages need basic SEO governance without developer work. Axerto lets you keep paid-ad pages live while choosing which pages should be indexed, which URL should be canonical, and which custom-domain pages appear in XML sitemaps.

Step-by-Step Guide

  1. 1
    Generate or edit a landing page

    Create the page with AI or update an existing campaign page in the Visual Editor.

  2. 2
    Open SEO Controls

    In the landing Settings tab, fill the optional SEO title, meta description, and canonical URL fields.

  3. 3
    Choose index or noindex

    Use index for public organic pages. Use noindex for duplicate paid-ad pages, temporary campaigns, or client previews.

  4. 4
    Connect a custom domain

    Published custom-domain pages automatically appear in that domain's /sitemap.xml unless you exclude them.

  5. 5
    Submit the sitemap

    Add https://your-domain.com/sitemap.xml in Google Search Console when the domain is ready.

Key Benefits

Control Search Snippets

Override generated title and description text without editing page HTML.

Avoid Duplicate URLs

Set canonical URLs and noindex duplicate pages used for ad campaigns or A/B tests.

Custom-Domain Sitemaps

Each customer domain serves robots.txt and sitemap.xml for its published indexable landings.

Paid and Organic Separation

Keep fast paid landing pages live while deciding which pages should enter organic search.

Frequently Asked Questions

Can Axerto landing pages rank in Google?
Yes, if the page is published, indexable, crawlable, and useful for the query. SEO Controls give the technical basics; page quality and backlinks still matter.
Does every custom domain get a sitemap?
Yes. Axerto serves /sitemap.xml and /robots.txt on connected custom domains, listing published indexable pages for that domain.
When should I use noindex?
Use noindex for temporary offers, paid-only pages, duplicate campaigns, or pages that should be accessible but not appear in search results.

Ready to Try Axerto?

7-day free trial — no credit card required. Full feature access from day one.

Start Free Trial