Mailchimp integration
via Zapier, Make, or webhook
Send Landing Page Leads to Mailchimp
Add opt-in form submissions to Mailchimp audiences and tags.
Setup path
1.Create or publish an Axerto landing page.
2.Open the integration or webhook setup path.
3.Map lead fields, landing URL, source, and timestamp.
4.Submit a test form before sending paid traffic.
Lead payload fields
lead id
landing page
form payload
source
UTM fields
country and city
created time
FAQ
Is this a native integration?
Use the connection status on the parent integration page. Axerto only calls a connection native when the native path exists.
Can I test before launch?
Yes. Submit a test lead from the landing page and confirm the destination receives the mapped payload.